Blog

Although ALL Offers can use a facelift, the main driver of a purchase isn’t the offer itself… So your offer may be good enough to sell already. Here are two…

Here’s the plan people receive after they join OfferLab… See how you can use what I’m doing in your own business! I have an Offer Building Service – where we…

You CAN sell too fast! And although I’d rather have that problem instead of no sales, here’s how I kept the biz alive while we rebuilt our business structures… Q:…

I believe that there are three major roles in every business. They all work together and they all talk together, but they are three VERY different systems. Last week, I…

Here’s a walkthrough of how my offer evolved after something I realized while building funnels for Russell (and his clients)… Fulfillment is NOT one of the pieces that’s often exposed…

The offer is a two-way agreement, not a beg-session to get anyone to buy from you. Here’s when I STOP customizing my offers… My friends, I’m pumped for this –…

We have a whiteboard of the funniest support tickets over the years… This is a collection of the rude, hilarious, and shocking things that have come through support… And today,…

Consistent publishing can feel like a chore. Lemme show you how I position my shows to attract future buyers. WASSUP? Check out my NEW background! *SPOILER ALERT* … it’s for…

A funnel isn’t a series of web pages – that’s a method (albeit a very powerful one)… Today I wanna teach you what a ‘sales funnel’ actually is! Q: Do…

Spending money on branding alone is DUMB, RECKLESS, and UNTRACEABLE… Here’s why… The general advertising community believes in writing poetic and cute ads. “You know they’re wrong. You know it…